Alicia Miller is the author of Big Money in Franchising, a book on how franchise brands can scale in the era of private equity. 💸

She was a multi-unit franchisee before starting her advisory firm at the intersection of private equity and franchising. If you’re already in the industry, chances are you’ve come across her articles in Entrepreneur, Forbes, and Franchise Times.

Wondering if this episode is for you? Well, it’s for franchisors, franchisees, brand executives, and investors-as long as you’re looking to scale, attract investment, or outsmart the competition, I’m sure you’ll find a ton of value in this episode.

Here’s what we covered:

▶ State of franchise brands in the US 

▶ Private Equity’s Value in Franchising 

▶ When is the best time to attract PE investment 

▶ Best way for brands to prep for PE, and things to avoid

▶ Reg flags PE looks for in Franchise brands

▶ PE’s on the franchise development pipeline 

▶ PE’s interest in unglamorous industries 

▶PE’s role in enhancing value through platforming 

Here’s to all the franchisors driving innovation, growth, and lasting success in the franchise industry! 💰